Selling Norwich...

A new campaign aims to attract people to (live in and) visit Norwich. 

It is hoped to attract "pre-nesters," or people aged between 18 and 44 without children, to the Norfolk region to consider the city. It is a campaign by Visit Norwich.


Videos are going up on Instagram... They aim to broaden people's knowledge of what the city has to offer....


The campaign video is also here, for those who prefer old fashioned media... like YouTube...

 


And here's the text...

This maverick city with a mischievous grin is yours to explore – whoever you are.  It’s welcoming, whimsical, wild, and like nowhere else. Here, you can hug a Henry Moore, sip electric-roasted espresso in a cathedral, and devour donburi bowls in a medieval market. Then peace out, paddling where early traders peddled. Feel the burn skating in an ancient church or treat yourself to tailor-made in an art-nouveau arcade. Stuffed full but never stuffy, our flint walls and mint halls have stories to tell. There’s a Norman castle with modern art, dance where you least expect it, and higgledy-piggledy pubs for days, packed with the latest craft brews. We’re old and fresh-faced, wise and wide-eyed, and waiting to wow you right now.

What would you write to attract people to your own home city??

Comments