There have been a fair few versions of similar books that I've come across since: Nowhere Guides, Crabman books and the various works of Keri Smith among them.
Today, I bought the latest option for interesting ethnographic fieldwork, which has been produced as the Spotters Guide to Modern Life. I bought it in Norwich, and it turns out that the author / illustrator is from the area.
There's a website to support the book which explains what it's all about, and some fun challenges, and quirky graphic presentation.
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