An interesting awareness-raising project by the clothing firm Lacoste, who are famous for their crocodile logo. They have a limited edition series of clothing, which is based on a number of endangered species. Their special editions of the clothing are made to specific volumes which correspond to the number of animals that are left...A sad context though, especially given the recent passing of Sudan, the last male white rhino.
Lacoste replaces its Iconic Crocodile logo with Endangered species for a special Capsule and is only making the number of POLOs in correspondence to how many of the particular animal is left in the Wild🖤 pic.twitter.com/x4k1osKbbF— Outlander (@StreetFashion01) March 1, 2018
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